Twitter. Facebook. Wordpress. LinkedIn. Email. The Internet. These are things that many of us use on a day-to-day basis. Some of us are better at navigating the mess that is the Internet, while others struggle to make sense of it all. If you’re just getting into doing business online, looking to promote yourself, or just want to see what’s going on in “cyber space”, I highly recommend that you check out Susan Payton’s book, Internet Marketing for Entrepreneurs; Using Web 2.0 Strategies for Success. It’s a book for both beginners and experts alike.
“Susan Payton truly has her fingers on the pulse of social media. Throughout her book, Internet Marketing for Entrepreneurs: Using Web 2.0 Strategies for Success, she demonstrates her ability to effectively push the envelope and stay fresh in the ever-changing environment of the internet.
From blogs to Facebook and Linked-In to Twitter, she uses detailed methods to show just how to use Web 2.0 marketing to its fullest. Payton explains the ins and outs of email campaigns, blogging, and so much more. This book is not only for people who are new to doing business and marketing online; it’s for everyone.
This is a must-read for anyone that is serious about being relevant in today’s online marketplace.”
I encourage you to check out her blog and pick up the book.
Follow Susan on Twitter @eggmarketing (and while you’re at it, @transientmedia!)
Thanks for the great review, Josh!