We don’t want to confuse our audience or consumers, do we?  No, of course not. If you have more than one logo, you may very well be doing just that.  Having more than one image that defines your brand can lead to a confused and unmotivated viewer.  Do you think that Nike or Pepsi have stuck to the relatively same logo...

MySpace.  Facebook.  Live Journal.  Xanga.  Yammer.  YouTube.   WordPress.  Twitter.  Why?  Why all of the different means of disseminating information about our boring lives?  It’s interesting to see how different people utilize the sites.  The creators have their own intentions and plans for how the sites...

You just ran into someone on the subway, in the store, or at a festival.  You start talking and realize that they could really use your service.  They realize this, too, and ask if you have a business card.  You open your wallet, pull one card off the top of the twelve you have in there, and ask them to stay in touch.  You...

We’ll keep this one short. If you’ve been here before, you know that we’ve recently undergone a complete overhaul of our site.  Please bear with us.  It hurts us more than it hurts you.  Trust us.